Leading dental support organization Pacific Dental Services (PDS) is joining the American Dental Assistants Association (ADAA) in celebrating the 45th annual Dental Assistants Recognition Week (DARW) from March 6-12. Dental assistants are instrumental in strengthening the entire practice and ensuring the health and happiness of their patients and dental teams. PDS and its supported dental practices are embracing this year’s theme, “Dental Assistants: Passionate About Our Patients, Dedicated to Our Profession,” with a week of celebration and events to honor its dental assistants and those training to become DAs.

“As Pacific Dental Services continues to grow our network of supported practices and advance dentistry through innovation and proven technology, we recognize that our nearly 5,000 dental assistants are key to the success of our supported dentists and organization as a whole,” said Stephen E. Thorne IV, Founder and CEO of Pacific Dental Services. “The extraordinary work dental assistants provide is essential to creating lasting relationships with patients and ensuring their optimal health. We extend our sincere thanks to all DAs for their dedication and commitment to facilitating patient-centric dentistry.”